TCL Exhibits Latest Innovations During IFA 2023 with Top Awards for Smart Home Appliance

TCL will be exhibiting its cutting-edge entertainment, smart home, personal device, and renewable energy solutions at the world’s largest technology convention.

It is Tuesday, September 5, 2023 in Lahore. TCL, a global leader in consumer electronics and the number two TV brand in the world*, will have a stand at IFA, the largest technology trade show in the world, at Berlin’s Messe Berlin Exhibition Grounds from September 1-5. IFA is the most complete overview of the international market, attracting hundreds of global technology firms and industry experts, and TCL’s involvement at the exhibition for over 10 years cements the company’s position at the forefront of innovative entertainment and smart home technology.

In 2023, TCL will exhibit its latest innovations in home theater, air conditioning, washing machines, smartphones, tablets, augmented reality (AR) glasses, smart home solutions, and distributed photovoltaics (PV) at IFA to proudly demonstrate extensive breakthroughs in immersive entertainment displays, Internet of Things (IoT) technologies, and sustainable energy.

TCL is showcasing the world’s largest Mini LED display (at 115 inches) and powerful multi-channel audio advances for consumers looking for the pinnacle of home theater technology.

TCL is showcasing its latest branding changes at the booth, with the highly anticipated interactive session of a world-famous football star, in keeping with the company’s reputation as a sports fan and key sponsor of a number of global athletic legends.

Accolades for Pioneering Advancements in Home Appliance Technology

TCL was honored with the Smart Air Purification Technology Award from the Europe Digital Group and the Asia Digital Group for their innovative air purification systems at the event.

After careful deliberation, the panel of experts decided that the TCL FreshIN Series AC was the best option available because of its innovative two-way fresh air technology.

Global experts and significant media served as judges for the honors, which were presented at the Global Product Technical Innovation Award Ceremony hosted by Europe Digital Group and Asia Digital Group.

The benefits of TCL air conditioning technology extend far beyond just comfort. TCL is proud of the fact that their air conditioners can genuinely improve people’s health by cleaning the air they breathe. TCL’s FreshIN+ 2.0 Technology is the first two-way fresh air replacement system, bringing in oxygen-rich air from the outside while venting stale, polluted air outside.

This is great for situations where the air quality is low, as it helps to get rid of dust, pet hair, and other airborne pollutants by forcing out the bad air. When combined with a four-stage filtration system, the recirculated air provides a significant improvement for allergy sufferers. The FreshIN+ fresh air breathing device is similarly effective at removing odors that conventional air conditioners cannot.

Additionally, TCL is ecstatic to share the news that its frost-free built-in refrigerator model C521CD has been honored with the prestigious Annual Product Innovation Award from the China Household Electric Appliance Research Institute.

The innovative design of the TCL Free Built-In Refrigerator C521CD is exemplified by its slim cabinet, which measures a mere 640mm (including the door) in depth and features a scant 0.4cm of space between its side cabinets. This leaves more room inside the fridge for food and other necessities, thereby improving its overall efficiency. Food is stored in the safest possible circumstances thanks to the refrigerator and freezer’s built-in sterilization mechanisms, which provide healthy, residue-free sanitization.

The judges praised the C521CD because its Bottom Heat Dissipation Technology prevents operational temperatures from building up on the sides and top of the refrigerator, hence avoiding the requirement for ventilation space.

The insulation layer is made of TCL’s fourth-generation Microcellular foaming, which is 10% thinner than the original model.

T-Fresh ion generating devices, Pure Air odor absorbing modules, and a -20°C-5°C Convertible Zone are just a few of the ways in which the C521CD maintains the freshest and healthiest food for as long as possible.

Superior Innovation for Your House and Beyond
TCL’s RayNeo X2, the first mass-producible binocular full-color MicroLED optical waveguide augmented reality glasses, stood out as a contender in the smart wearable field with the introduction of improved display effects and an enhanced augmented reality experience. In addition, TCL showcased innovative new applications for its award-winning NXTPAPER display technology, which will introduce a superior full-color paper-like experience with unrivaled eye comfort to the smartphone category for the very first time.

Sustainable Future Technologies

IFA visitors were impressed by TCL’s all-in-one smart energy solution, which is poised to redefine the efficient use of sustainable energy in the home and support a green, low-carbon lifestyle. TCL has been actively expanding its presence in the distributed photovoltaics (PV) field, striving to achieve carbon peaking and carbon neutrality goals.

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